About ME
I'm a Creative Director at Anthesis, the global sustainability consultancy. I joined through Given, the award-winning purpose agency Anthesis acquired — where I sat on the Executive Leadership Team and Board, held overall responsibility for the agency's marketing and communications and helped steer the business through the acquisition and out the other side.
I build teams. Across two agencies I've established creative, creative strategy and design departments where there was very little to start with — hiring, developing and leading dozens of people, growing capability and ambition in equal measure and helping grow one agency from 14 to 45 in four years.
But I'm a writer first. I started my career as an advertising copywriter, working for years as one half of a copywriter/art director duo – and I've never stopped writing. My favourite brief is the unpromising one: finding the compelling story or idea in the dull and writing the heck out of it — for everyone from the Royal Household through Peloton to Unilever.
I hold two Masters degrees: Biochemistry from Oxford, which means I can hold my own with scientists and sustainability experts before translating them for everyone else, and Illustration from Falmouth, with Distinction, studied part-time around the day job. For the last decade I've also licensed my artwork as prints and giftware — notably worn by Sara Cox on Saturday Kitchen Live.
EXPERIENCE
ANTHESIS (FORMERLY GIVEN)
Creative Director
ELT & Board Member
Dec 2019 - Present
IKEA, John Lewis Partnership, Haleon, Lidl, Avon,
BIC, Danone, Principality Building Society, Informa, Costa Coffee, Sunbelt Rentals, Corbion, Veolia, Calvin Klein.
THIRTY THREE
Senior Creative
Jan 2014 - Apr 2015
EE, Royal Mail, McDonald’s, Amazon, PwC.
SYMPHONY TALENT (FORMERLY HODES)
Creative Director
Apr 2015 - Dec 2019
Unilever, Mars, Sky, Dixons Carphone / Carphone Warehouse, Nexans, Nestlé, Ferrero, Charlotte Tilbury, The Body Shop.
TBWA
Creative
Nov 2010 - Jan 2014
Aquafresh, Tena, Sensodyne, Four Seasons,
Rescue Remedy, Restylane, Panadol.
SUDLER & HENNESSEY
Copywriter
Apr 2010 - Nov 2010
Philips AVENT, Cymex, Cymalon, Pfizer.
CDM
Copywriter
July 2008 - Apr 2010
Novartis, GSK, Amgen.
EDUCATION
UNIVERSITY OF OXFORD
MBiochem (Oxon), 2.1
Molecular & Cellular Biochemistry
2004-2008
FALMOUTH UNIVERSITY
MA, Distinction
Illustration
2019-2020 (part-time)